Persuasive Marketing Communications

For consumer-facing brands, B2B channels, commodities, consultancies and professionals, articulating messaging, making it compelling, and aligning it with end-user needs is an exciting challenge. With 40+ years of client experience, I deliver compelling strategy and tactical support at every stage of the marketing process:

  • Brand reputation
  • Sales strategy
  • Customer engagement
  • Manufacturer positioning and sales support
  • Channel marketing
  • Business-to-business and foodservice marketing
  • Visual storytelling
  • Promotions and contests
  • Copy- and Scriptwriting
  • Event development and management
  • Sales support/collateral production
  • Issues preparedness/crisis management