Celebrate goals, detail processes, measure results, and tell stories of accomplishment, leadership and commitment …

• American Airlines Fly for Cancer – Created and executed communications around this seasonal awareness/fundraising campaign.
• California Milk Advisory Board – John Talbot Sustainability Summit White Paper. Sustainable Brands, GreenBiz.
• Confidential – Created benchmarking measurement approach for a natural resource supply chain.
• Confidential – Established interactive open channel sustainability communications resource for major multi-national to share learning, approaches and results.
• Frito-Lay – Developed/facilitated media outreach on a series of greenhouse gas initiatives.
• Häagen Dazs – Partnered to develop, launch and build an ongoing honey bee environmental awareness campaign.
• NCBA Nutrition Symposium – Moderated ground-braking sustainable nutrition science panel.
• Kay Chesterfield – In conjunction with its marketing team, crafted this contract reupholstery firm’s website pages on sustainability; developed an infographic on furniture waste; crafted an outreach campaign to share the infographic with the design community, environmental influencers and media; and researched and wrote a white paper on renewable furniture for the sustainability issue of the FMJ, the leading trade magazine for the IFMA, the International Facility Management Association.
• Sun Chips – Framed positioning and launched compostable packaging initiative.
• Wawona Frozen Foods – Audited company’s sustainability practices to craft this website sustainability page; identified strengths and opportunities for further engagement.